In a crisis
When your reputation is at stake you need to be armed with the knowledge and expertise to protect your interests, and Bergmans is ideally placed to come to your assistance. If you get in a jam, we’ll be at your side to ensure that you aren’t swept away in a flood of ill informed publicity. We don’t arrive with blue lights flashing, but consider our crisis management capabilities as the emergency service for your reputation.
We can turn round a situation by advice, support and action. When Swan Hunter’s workforce went out on strike, management launched HMS Coventry in the middle of the night. Instead of anger at the strike breaking, judicious handling of the news between 2am and 6am sealed management’s reputation for courage and conviction - especially with Prime Minister Thatcher, who then became something of a company supporter.
When a client was found innocent of criminal charges, the front page splash we engineered ensured his reputation was restored at a stroke.
Sometimes the fight back takes time – but a client pilloried for employment practices became seen as a progressive exemplar - after a lot of hard work together.
The drop downs have some data and prompts to help you think through some of the issues.
But the best move you could make is right now, before lightning strikes you, not after. That way you get much less of a shock to your business!
Whatever the industry, whatever your profession, crises can occur at the most unexpected times.
We've put together this section of our web site to give you some insight as to how to deal with a crisis. Of course, there is no substitute for the expertise we can offer, so if you require immediate help, do not hesitate to contact :
Robin Ashby:
Office: 0191 233 6311
Home: 0191 284 4034
Mobile: 07947 114 820
Home: 0191 284 4034
Mobile: 07947 114 820
“Reputation is your biggest asset in the modern world,” says Danny Rogers,
editor of PR Week. “Media and public scrutiny of corporations, brands and
individuals has increased. Your reputation can be destroyed so quickly now
because it is so global.” London Evening Standard 15 March 2010
When your reputation is at stake you need to be armed with the knowledge and expertise to protect your interests, and Bergmans is ideally placed to come to your assistance. If you get in a jam, we’ll be at your side to ensure that you aren’t swept away in a flood of ill informed publicity. We don’t arrive with blue lights flashing, but consider our crisis management capabilities as the emergency service for your reputation.
We can turn round a situation by advice, support and action. When Swan Hunter’s workforce went out on strike, management launched HMS Coventry in the middle of the night. Instead of anger at the strike breaking, judicious handling of the news between 2am and 6am sealed management’s reputation for courage and conviction - especially with Prime Minister Thatcher, who then became something of a company supporter.
When a client was found innocent of criminal charges, the front page splash we engineered ensured his reputation was restored at a stroke.
Sometimes the fight back takes time – but a client pilloried for employment practices became seen as a progressive exemplar - after a lot of hard work together.
The drop downs have some data and prompts to help you think through some of the issues.
But the best move you could make is right now, before lightning strikes you, not after. That way you get much less of a shock to your business!